Fozzels was born out of frustration. Too much time, too much manual work, too few results. We built the platform we always wished existed.
E-commerce teams spend countless hours writing, proofreading and publishing product content. Manually. Over and over again. For hundreds or thousands of products.
Fozzels makes this obsolete. Our AI platform generates product descriptions, alt texts, meta titles, meta descriptions and product attributes, and publishes them directly to your online store. No intermediate steps. No manual work.
So you can focus on what truly matters: your growth.
Our founders work in e-commerce and see the same problem time and again: teams of copywriters entering product descriptions day after day. Manual. Error-prone. Not scalable. They decide to do things differently.
Fozzels launches the first version of the platform with the Product Content Generator. The first five clients generate over 50,000 product descriptions in the first month. The proof is in, it works.
The Alt Text Generator, Meta Descriptions, Product Tagging and Meta Title Generator are added. The first large enterprise clients come on board. Integrations with Shopify, Magento, WooCommerce and Akeneo go live.
Fozzels launches AI Image Creation, packshots are automatically transformed into professional model and lifestyle photos. The client base reaches over 500 online stores across Europe. The team grows accordingly.
Fozzels is the leading AI platform for e-commerce content automation in the Benelux and is rapidly expanding across Europe. We are building the next generation of features and looking for top talent to build with us.
Every decision starts with the question: does this improve our clients' lives? If the answer is no, we don't do it.
We build fast, learn fast and improve fast. Perfection is the enemy of progress. We ship and iterate.
Internally and externally. We are honest about what works and what doesn't. Our clients deserve clarity, not sales talk.
We use AI to free people from repetitive work, not to replace them. Quality and reliability are non-negotiable.
10 years in e-commerce. Former Head of Product at a leading Dutch fashion platform. Building Fozzels with the conviction that AI can fully automate the content pipeline.
AI engineer specialized in NLP and large language models. Former ASML and an AI startup in Amsterdam. Responsible for the platform's technical architecture.
Product-minded generalist with a keen sense for UX and customer needs. Former Coolblue and a B2B SaaS scale-up. Drives the roadmap and ensures features ship.
Enterprise sales specialist with a proven track record in SaaS. Growing the Fozzels client base in the Benelux and DACH region. Speaks the language of IT and business alike.
We are growing fast and looking for new talent to join our team.
View open positions →Schedule a demo and discover in 30 minutes how our platform automates your content pipeline.